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Don’t Sell Buzzwords to Business Leaders, Learn How to Describe Real Value

During a break from the exhibit hall, I had the opportunity to  attend the presentation given by Rich Sheridan, CEO of Menlo Innovations called “Don’t Sell Buzzwords to Business Leaders, Learn How to Describe Real Value“.

Although I was disappointed at first because the presentation actually didn’t have anything to do with “Buzzwords” and “Business Leaders”, I quickly changed my impression once Richard started to describe his company’s culture and the way he leads his organization. As I already mentioned, our organization operates very differently from most organizations and in an attempt to adapt the right organizational structure I’m reading as many books, articles and blogs on this topic – including Maverick: The Success Story Behind the World’s Most Unusual Workplace (thanks to Andrew Meyer for the reference).

You can understand my interest once Richard talked about making similar organizational choices as we did: complete transparency, no formal hierarchy, accountability towards your team instead of a boss, well developed recruitment process, equitable compensation, open work environment, etc.

Menlo Innovations has published a book that demonstrates how their way of operating does deliver the real value as expected by their customers. I have ordered the book since it wasn’t available on site and I will certainly provide my assessment of it once I receive it.

Needless to say, the presentation captured the interest of most of the people in the room and many were hoping to have lunch with Richard after the presentation to better understand his unusual work environment. Unfortunately for me, my break was over and I had to get back to the booth.

I will obviously continue my research on this topic.

2 Comments Post a comment
  1. Thanks for the hat tip and I hope you’re enjoying the book. It’s a great read. Truly amazing what he’s set up.

    Good luck and I look forward to reading about great things from you and your organization.


    August 30, 2009

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